What image do you see when you consider the word ‘cultivate?’ We in the Midwest probably see farmers and fields. Others may imagine a garden or even a relationship. None of these are incorrect, so what do they have in common?

Growth and Time. To cultivate is to inhabit something - a place, a process, a mindset - in order to foster its growth; or perhaps to see growth in yourself. And this takes time and effort. It cannot be passively gained or suddenly discovered, nor can it be forced or willed into being. Just as we do not actually or literally grow a garden, so we can only foster the growth of a healthy building. Because buildings are complex and they are cared for by many people throughout their lifespans, a culture of health must be established in order to maintain the legacy of a healthy building. A healthy building requires forethought in design, allowing enough time to make wise decisions; they require diligence in construction, with everyone buying into the vision of health; and they demand a long-term commitment, to keep them running cleanly and efficiently.

Thankfully, this long-term commitment produces a harvest. According to multiple studies (This, This, & This) investing in the health of your building translates to more productive employees and, therefore, a healthier bottom line. In fact, companies have seen increases in productivity that result in up to a 10% increase in their profit, even after deducting the additional costs of utilities and maintenance. Choosing to cultivate a healthy space can have real, significant impacts on your home and business.

And if that weren’t enough: cultivating a healthy building is a beautiful thing. The root of the word cultivate also means to adorn, decorate, or embellish. The inherent beauty of cultivation was well known to our ancestors and rooted itself even in their language. We too can take pride in the careful tending of our buildings (and our planet), knowing that even the act itself creates an atmosphere of beauty, even if the results aren’t perfect.